Partners in Powersports: Team Honda HRC & TrueTimber® 🤝
The world’s best-selling camo brand, TrueTimber®, is the official race team apparel manufacturer of Team Honda HRC. Join us for a behind-the-scenes chat with the teams who make it happen as we roll into the highly-anticipated 2024 SuperMotocross World Championship series.
“This is great news, and we are so excited to expand our partnership with Honda and get involved in the Team Honda HRC portion of their powersports brand,” said TrueTimber CEO Rusty Sellars. “Fans have seen TrueTimber camo on Honda side-by-sides, motorcycles and apparel in the past, but can now find it on the track as well, which is really exciting. We wish the best of luck to Team Honda HRC this season and look forward to seeing this partnership showcased on the racetracks and on the podium.”
“American Honda and TrueTimber are leaders in their respective categories, and both brands share a passion for outdoor recreation,” said Jeremy McGuire, Senior Manager of Customer Engagement at American Honda. “This new partnership will elevate the product offerings from both of our companies, as we work together to reach our customers in creative and innovative ways. Customers should stay tuned for additional exciting news regarding this exciting new collaboration.”
